Support GBM to develop strong brand planning, AOP and stat plan with in-depth market analysis

Ensure flawless execution of brand activities as per brand plan, Annual Operational Plan, and marketing activity plan

Able to lead and execute campaign communication and determine media mix on all channels including offline and online by partnering with multi-agencies to ensure impact and integrated launch plan

Deliver high quality & effective brand assets while able to work with Global team to ensure Lay’s brand guardrail

Analyze competitor and gain key consumer insight to apply it strategically in practice to maximize opportunity for growth

Disciplinarily execute on brand plan including prioritize and well manage key milestones/timeline, update brand performance and build actions for improvement

Be able to work on data and support in performance tracking – business KPIs & consumer KPIs working closely with trade & insights team

Act as owner to control and monitor A&M spending with accuracy and efficiency to be in line with AOP

เพศ : ไม่ระบุ

อายุ(ปี) : 25 ปีขึ้นไป

ระดับการศึกษา : ปริญญาตรี - ปริญญาโท

ประสบการณ์(ปี) : 4 - 6

Experience in Consumer Goods is advantageous

Good relationship building and teamwork

Initiative and flexible

Resilient work well under pressure and agility to response under complexity

Good command in both Thai & English

Experience in launching Innovation and Project management would be a plus

Computer literature in Microsoft Office

Demonstration of leadership potential through past work experience and extra-curricular involvement

Passion for Marketing and be consumer-centric

Digital savvy and deeply understand digital marketing landscape end to end

Positive, assertive with exceptional ‘soft skills’ to enable delivery through high degrees of collaboration and partnership across multifunctional teams

Achievement driven and result oriented

สิทธิการเบิกค่าทันตกรรม

ทำงานสัปดาห์ละ 5 วัน

ประกันสุขภาพ

ประกันสังคม

ชื่อผู้ติดต่อ : Talent Acquisition Team

เบอร์ผู้ติดต่อ : 026246800

17th Emporium Tower Klongton Klongtoey Bangkok , Khwaeng Khlong Tan, Khlong Toei, Bangkok 10110 Thailand แขวงคลองตัน เขตคลองเตย จังหวัดกรุงเทพมหานคร 10110 ประเทศไทย