บริษัท ฮอป สคอทช์ จำกัด

Develop and implement comprehensive marketing strategies for B2B and B2C segments, encompassing digital marketing, content marketing, and public relations Conduct market research and competitive analysis to identify opportunities and inform marketing decisions Create compelling marketing materials, including website content, brochures, presentations, social media posts, and email campaigns. This includes copywriting and briefing graphic designers Manage and optimize marketing budgets effectively Oversee and coordinate the activities of external marketing agencies and vendors. This includes assessing their capabilities and ensuring deliverables meet expectations Collaborate with internal teams to ensure marketing initiatives align with overall business objectives Track and analyze marketing campaign performance, providing regular reports and insights to senior management

Project Management: Manage the entire lifecycle of multiple concurrent projects, from initiation and planning to execution, monitoring, controlling, and closure. This includes developing project plans, budgets, and timelines. Regular reporting to senior management on progress, risks, and issues. Application Development Oversight: Work closely with app developers using a variety of programming languages including, but not limited to, Dart/Flutter (Native App), Node.js/TypeScript (Backend), and PHP/Laravel (Backoffice). Provide technical guidance, ensure alignment with project requirements, and oversee development progress. Basic understanding of coding and troubleshooting skills are necessary. Integration with Building Systems: Collaborate with building engineers and security personnel to integrate our systems with existing building infrastructure, including security access systems, elevators, and other relevant building technologies. This requires a strong understanding of building automation systems and the ability to communicate technical concepts effectively to non-technical personnel. Problem Solving & Risk Mitigation: Proactively identify and mitigate potential project risks and challenges. Develop creative and efficient solutions to complex technical and logistical problems. Client Communication & Relationship Management: Build and maintain strong relationships with clients. Clearly communicate project updates, address concerns, and present project proposals confidently and effectively. Budget & Timeline Management: Develop and manage project budgets, ensuring efficient resource allocation and adherence to project timelines.